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Why brands need to welcome pressure, with EA's Rob Bullough

Published on: 27th October, 2021

Creative Director of Electronic Arts - EA, Rob Bullough has drawn inspiration from live music and the electric atmosphere created by good DJs to describe the way brands can "enthral" their audience with consistent and effective marketing.

On the podcast, he talks about using his personal passions and interests to guide his career, he gives advice on building your personal brand, and we talk about the future of marketing.

The Shiny New Object podcast is a production of Automated Creative, an adtech platform that turns brands' media impressions into marketing intelligence. Find out more at www.automatedcreative.net

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About the Podcast

The Marketing Society Podcast
The Marketing Society is for marketers that mean business. We are the global community that expands perspectives on what we can achieve together.
The Marketing Society unites and uplifts marketing leaders to accelerate business growth. Since 1959, we have grown into an influential community of more than 3000+ members across our global hubs: London, Scotland, Hong Kong, Singapore, UAE and New York. Our members are mostly senior clients (over seventy per cent) from brands such as ASOS, Barclays, IBM, Disney, HSBC, Mars, Samsung, Unilever and Vodafone.

Attend our global programme of events, access the latest thinking online, including over ten years of best practice award-winning case studies. Have your work recognised as part of The Marketing Society Global Awards, GCC Awards and Star Awards competing against the best of the best. Progress your career via professional development like our Marketing Leaders Programme, and get discounted tickets to industry events.

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