full

Wax Lyrical with Jeff Dodds, COO of Virgin Media, and Emma Scott, CEO of Beano Studios

Published on: 4th May, 2020
An extended lockdown Wax Lyrical podcast with Virgin Media COO Jeff Dodds and Beano Studios CEO Emma Scott. A few days before rumours of a Virgin Media and O2 merger surfaced, Virgin Media's Jeff Dodds explained how our communication habits have changed in lockdown, how his team created a brand-new TV ad sensitive to our COVID-dominated world, talked about his passion for getting differently-abled people into the workforce, and shared the leadership advice he was given by Usain Bolt. Beano Studios’ Emma Scott tells us how she pivoted an 80-year-old comic to a multi-platform content studio and global kids’ insight database, and explains how COVID is highlighting inequalities amongst children with 1 million UK and 8 million US children denied access to outside space at the moment. Some of The Beano’s Generation Alpha insight is available for you to download here https://www.beanostudios.com/post/the-future-s-bright-the-future-s-gen-alpha-1
Next Episode All Episodes Previous Episode

Listen for free

Show artwork for The Marketing Society Podcast

About the Podcast

The Marketing Society Podcast
The Marketing Society is for marketers who mean business. We are the global community that expands perspectives on what we can achieve together.
The Marketing Society unites and uplifts marketing leaders to accelerate business growth. Since 1959, we have grown into an influential community of more than 3000+ members across our global hubs: London, Scotland, Hong Kong, Singapore, UAE and New York. Our members are mostly senior clients (over seventy per cent) from brands such as ASOS, Barclays, IBM, Disney, HSBC, Mars, Samsung, Unilever and Vodafone.

Attend our global programme of events, access the latest thinking online, including over ten years of best practice award-winning case studies. Have your work recognised as part of The Marketing Society Global Awards, GCC Awards and Star Awards competing against the best of the best. Progress your career via professional development like our Marketing Leaders Programme, and get discounted tickets to industry events.

Become a member
https://marketingsociety.com/join