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Wax Lyrical | England's Lionesses, Phillip Morris' life insurance, Just Eat, Amstel and Tesco

Published on: 16th May, 2019
Selling women’s sport. And Philip Morris selling life insurance? Mark, Paul, and Ben discuss what marketers can learn from the England women’s world cup football squad campaign; Philip Morris’ involvement in a new life insurance product; and new campaigns from Amstel, Just Eat, and Tesco. Wax Lyrical is a podcast series produced by the team at Wax On in partnership with The Marketing Society. Read more about them here https://www.wearewaxon.com/ ----------------------------------------------------------- https://www.bbc.co.uk/sport/av/football/48209767 https://www.cnbc.com/2019/04/23/tobacco-company-philip-morris-launches-life-insurance-company-reviti.html https://www.thedrum.com/news/2019/05/08/just-eat-captures-the-joy-takeaway-first-global-campaign-mccann https://www.campaignlive.co.uk/article/tesco-prices-back-bartle-bogle-hegarty/1522754
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About the Podcast

The Marketing Society podcast
The Marketing Society is a progressive global community of senior marketers. Our purpose is to empower our members to be brave leaders. Since 1959, we have grown into an influential network of 2500 members.
The Marketing Society is a progressive global community of senior marketers. Our purpose is to empower our members to be brave leaders. Since 1959, we have grown into an influential network of more than 2650+ members across our global hubs: London, Scotland, Hong Kong, Singapore, UAE and New York. Our members are mostly senior clients (over seventy per cent) from brands such as ASOS, Barclays, IBM, Disney, HSBC, Mars, Samsung, Unilever and Vodafone.

Everything we do is through a brave lens – pushing boundaries, tackling taboos, providing comfortable spaces to have important conversations and building meaningful connections. We speak up, inspire one another, share best practice and discuss the challenges and opportunities we face. We work together to make our industry better for business and better for the world around us.

Attend our global programme of events, access the latest thinking online, including over ten years of best practice award-winning case studies. Have your work recognised as part of our Marketing Society Awards and Star Awards competing against the best of the best. Progress your career via professional development like our Marketing Leaders Programme, and get discounted tickets to industry events.

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