Episode 12

Think Equal - Leanne Foy meets Khalid Ismail

Published on: 2nd October, 2024

THINK EQUAL is our Equality, Diversity and Inclusion initiative led by The Marketing Society. THINK EQUAL aims to drive diversity and inclusion across the marcomms industry in the MENA region. Through training, events, mentoring, policy changes, content and more. We aim to provide tangible activity that will make an impact and a difference now.

Our regular THINK EQUAL podcast shines a light on an inspiring female leader who is dedicated to levelling the marcomms playing field.

This month, THINK EQUAL Project Director, Leanne Foy met Khaled Ismail, Strategic Advisor, Investor, CEO TOUGHLOVE Advisors and Chairman of The Marketing Society.

In today’s fast-paced world, the mindset you choose can make all the difference in how you navigate challenges and opportunities. The Victor vs. Victim mindset is a powerful concept that distinguishes between two approaches to life. The victor mindset sees challenges as opportunities for growth. The victim mindset views the world as being against them. In the workplace, this mindset shift is all about self-awareness, and the victor mindset plays a crucial role in helping you achieve your goals.

In this thought-provoking episode, Khaled explains how adopting the victor mindset can help you build rapport, achieve success and consciously shift from a victim mentality to a victor mentality. By making this shift, you can transform obstacles into stepping stones toward personal and professional growth.

Highlights include:

  • Why the victor mindset is essential for success and goal achievement.
  • How to build stronger connections at work by using a victor approach.
  • Practical tips for consciously shifting from a victim to victor mindset.

This episode is a must-listen for anyone looking to embrace a more empowered approach to challenges!


A note from THINK EQUAL

We are stronger together, than we are alone. And that’s why we want the marcomms industry to come together to make a difference. Every single person who makes up our brilliant industry can make an impact. Want to get involved? We’d love to hear from you. Whether that’s through donating your time on our working committee or putting your hand up to run an event or training session, you may have some suggestions of speakers to add to our speaker library, or have a venue you want to provide for free. Contact us at Thinkequal@marketingsociety.com

Next Episode All Episodes Previous Episode

Listen for free

Show artwork for The Marketing Society podcast

About the Podcast

The Marketing Society podcast
The Marketing Society is a progressive global community of senior marketers. Our purpose is to empower our members to be brave leaders. Since 1959, we have grown into an influential network of 2500 members.
The Marketing Society is a progressive global community of senior marketers. Our purpose is to empower our members to be brave leaders. Since 1959, we have grown into an influential network of more than 3000+ members across our global hubs: London, Scotland, Hong Kong, Singapore, UAE and New York. Our members are mostly senior clients (over seventy per cent) from brands such as ASOS, Barclays, IBM, Disney, HSBC, Mars, Samsung, Unilever and Vodafone.

Everything we do is through a brave lens – pushing boundaries, tackling taboos, providing comfortable spaces to have important conversations and building meaningful connections. We speak up, inspire one another, share best practice and discuss the challenges and opportunities we face. We work together to make our industry better for business and better for the world around us.

Attend our global programme of events, access the latest thinking online, including over ten years of best practice award-winning case studies. Have your work recognised as part of our Marketing Society Awards and Star Awards competing against the best of the best. Progress your career via professional development like our Marketing Leaders Programme, and get discounted tickets to industry events.

Become a member
https://marketingsociety.com/join