Episode #2. This episode’s topic and skill is the Holy Grail for most marketers - building brand connections and meaningful experiences with your consumer. Talking to Abby is the creative wizard and founder of Meredith Collective, Meredith O’Shaughnessy. Meredith shares the importance of brand experiences (with some great examples) and why experiences will still matter for marketers in a post Covid-19 world. Plus, using your gut instinct and "inner crazy" to harness your curiosity. First published 3/6/2020.
Sponsored by Labyrinth Marketing: www.labyrinthmarketing.co.uk @labyrinthmarketing
Host: Abigail Dixon https://www.linkedin.com/in/abigailcdixon/ @wholemarketer
Guest: Meredith O'Shaughnessy https://www.linkedin.com/in/meredithoshaughnessy/
The Whole Marketer podcast is here to support and empower the people behind brands and businesses with the latest technical tools, soft and leadership skills and personal understanding for a fulfilling marketing career and life as a whole. For more info go to www.thewholemarketer.com