Episode 2

The Whole Marketer Ep2 - Building Brand Connections with guest Meredith O’Shaughnessy

Episode #2. This episode’s topic and skill is the Holy Grail for most marketers - building brand connections and meaningful experiences with your consumer.  Talking to Abby is the creative wizard and founder of Meredith Collective, Meredith O’Shaughnessy. Meredith shares the importance of brand experiences (with some great examples) and why experiences will still matter for marketers in a post Covid-19 world. Plus, using your gut instinct and "inner crazy" to harness your curiosity. First published 3/6/2020.

Sponsored by Labyrinth Marketing: www.labyrinthmarketing.co.uk @labyrinthmarketing

Host: Abigail Dixon https://www.linkedin.com/in/abigailcdixon/ @wholemarketer

Guest: Meredith O'Shaughnessy https://www.linkedin.com/in/meredithoshaughnessy/

The Whole Marketer podcast is here to support and empower the people behind brands and businesses with the latest technical tools, soft and leadership skills and personal understanding for a fulfilling marketing career and life as a whole. For more info go to www.thewholemarketer.com

About the Podcast

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The Marketing Society podcast
The Marketing Society is a progressive global community of senior marketers. Our purpose is to empower our members to be brave leaders. Since 1959, we have grown into an influential network of 2500 members.