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Moving at the speed of crisis | with Armored Things' Julie Johnson and Ro's Rob Schutz

Published on: 18th May, 2020

Fast-moving crises such as the current global pandemic require businesses to be agile and pivot like never before. For many enterprise organizations, making swift changes to product and messages can be an insurmountable challenge - but for start-ups accustomed to rapid change, it’s part of what they do.

Hosted by Board Member and Marketing and Digital Strategy Advisor, Perry Hewitt, we heard from Julie Johnson, CEO, Armored Things and Rob Schutz, Co-Founder and Chief Growth Officer, Ro on how they have shifted their product offerings in security and healthcare to respond to the crisis and engaged their audiences via smart marketing.

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About the Podcast

The Marketing Society podcast
The Marketing Society is a progressive global community of senior marketers. Our purpose is to empower our members to be brave leaders. Since 1959, we have grown into an influential network of 2500 members.
The Marketing Society is a progressive global community of senior marketers. Our purpose is to empower our members to be brave leaders. Since 1959, we have grown into an influential network of more than 3000+ members across our global hubs: London, Scotland, Hong Kong, Singapore, UAE and New York. Our members are mostly senior clients (over seventy per cent) from brands such as ASOS, Barclays, IBM, Disney, HSBC, Mars, Samsung, Unilever and Vodafone.

Everything we do is through a brave lens – pushing boundaries, tackling taboos, providing comfortable spaces to have important conversations and building meaningful connections. We speak up, inspire one another, share best practice and discuss the challenges and opportunities we face. We work together to make our industry better for business and better for the world around us.

Attend our global programme of events, access the latest thinking online, including over ten years of best practice award-winning case studies. Have your work recognised as part of our Marketing Society Awards and Star Awards competing against the best of the best. Progress your career via professional development like our Marketing Leaders Programme, and get discounted tickets to industry events.

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