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Neurodiversity as a marketing superpower

Published on: 5th December, 2023

🚀 Explore the untapped potential of neurodiversity and ADHD in data-driven marketing. Our latest guest, Cate McVeigh, European Senior Marketing Analytics Manager at Mars, sheds light on the transformative impact neurodiverse individuals can have on your team when their preferences are understood and embraced.

Tune in to learn:

🧚‍♀️ Why ADHD is a marketing superpower and how to leverage its strengths

🌻 The crucial role of psychological safety for fostering thriving neurodiverse professionals

📈 Gain a top data-driven marketing tip on industry shifts and staying ahead of the curve

The Shiny New Object podcast is a production of Automated Creative, a creative effectiveness platform that turns brands' media impressions into marketing intelligence. Find out more at www.automatedcreative.net

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About the Podcast

The Marketing Society Podcast
The Marketing Society is for marketers who mean business. We are the global community that expands perspectives on what we can achieve together.
The Marketing Society unites and uplifts marketing leaders to accelerate business growth. Since 1959, we have grown into an influential community of more than 3000+ members across our global hubs: London, Scotland, Hong Kong, Singapore, UAE and New York. Our members are mostly senior clients (over seventy per cent) from brands such as ASOS, Barclays, IBM, Disney, HSBC, Mars, Samsung, Unilever and Vodafone.

Attend our global programme of events, access the latest thinking online, including over ten years of best practice award-winning case studies. Have your work recognised as part of The Marketing Society Global Awards, GCC Awards and Star Awards competing against the best of the best. Progress your career via professional development like our Marketing Leaders Programme, and get discounted tickets to industry events.

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