full

L.L. Bean's Chris McDonough: New York Braver Conference 2018

Experimentation, disruption and courage. The evolution of a 100-year old brand; embracing inventive and purposeful marketing initiatives with Christopher Mcdonough - Chief Brand and Sales Officer, L.L. Bean. Recorded at our New York Braver Conference 2018.

About the Podcast

Show artwork for The Marketing Society podcast
The Marketing Society podcast
The Marketing Society is a progressive global community of senior marketers. Our purpose is to empower our members to be brave leaders. Since 1959, we have grown into an influential network of 2500 members.