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Innovating the creative process at speed, with Diageo, Singapore Tourism Board and Virtue

Published on: 4th September, 2020
Challenging times can often push us to achieve the best results. In this session, created with our friends at Virtue, we discovered how brands are innovating their creative process during the pandemic to deliver work that cuts through and stands out from the crowd. Hosted by our very own Chair, Craig Inglis, we heard from: Rob Newlan, Global President, Virtue Mark Sandys, Global Head of Beer, Baileys, Smirnoff & Captain Morgan, Diageo Lynette Pang, CMO, Singapore Tourism Board
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About the Podcast

The Marketing Society Podcast
The Marketing Society is for marketers that mean business. We are the global community that expands perspectives on what we can achieve together.
The Marketing Society unites and uplifts marketing leaders to accelerate business growth. Since 1959, we have grown into an influential community of more than 3000+ members across our global hubs: London, Scotland, Hong Kong, Singapore, UAE and New York. Our members are mostly senior clients (over seventy per cent) from brands such as ASOS, Barclays, IBM, Disney, HSBC, Mars, Samsung, Unilever and Vodafone.

Attend our global programme of events, access the latest thinking online, including over ten years of best practice award-winning case studies. Have your work recognised as part of The Marketing Society Global Awards, GCC Awards and Star Awards competing against the best of the best. Progress your career via professional development like our Marketing Leaders Programme, and get discounted tickets to industry events.

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