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In conversation with Taylors of Harrogate's Dom Dwight and Lucky Generals' Loz Horner

Published on: 3rd February, 2020
In this latest pod Marketing Society Editor, Michael Piggott, sat down with the Marketing Director of Taylors of Harrogate, Dom Dwight and Strategy Partner at Lucky Generals, Loz Horner, to discuss, bravery, leadership, Yorkshire tea's 'everything done proper' campaign, Russell Crowe performing a gig for the tea factory, Sir Patrick Stewart singing their praises, Sean Bean and celebrity endorsements, brand purpose in 2020 and more. It was a fascinating chat and we hope you enjoy listening. You can watch Yorkshire Tea's Sean Bean ad here https://youtu.be/8cipMoGKXGE Follow Dom and Loz here https://www.linkedin.com/in/dom-dwight-5b40a142/ https://www.linkedin.com/in/lozhorner/
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About the Podcast

The Marketing Society podcast
The Marketing Society is a progressive global community of senior marketers. Our purpose is to empower our members to be brave leaders. Since 1959, we have grown into an influential network of 2500 members.
The Marketing Society is a progressive global community of senior marketers. Our purpose is to empower our members to be brave leaders. Since 1959, we have grown into an influential network of more than 3000+ members across our global hubs: London, Scotland, Hong Kong, Singapore, UAE and New York. Our members are mostly senior clients (over seventy per cent) from brands such as ASOS, Barclays, IBM, Disney, HSBC, Mars, Samsung, Unilever and Vodafone.

Everything we do is through a brave lens – pushing boundaries, tackling taboos, providing comfortable spaces to have important conversations and building meaningful connections. We speak up, inspire one another, share best practice and discuss the challenges and opportunities we face. We work together to make our industry better for business and better for the world around us.

Attend our global programme of events, access the latest thinking online, including over ten years of best practice award-winning case studies. Have your work recognised as part of our Marketing Society Awards and Star Awards competing against the best of the best. Progress your career via professional development like our Marketing Leaders Programme, and get discounted tickets to industry events.

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