How to leverage sustainability in marketing with Logicalis' Catriona Walkerden

The growing importance of sustainability for businesses translates into increased marketing opportunities, according to Catriona Walkerden, VP, Global Marketing, at Logicalis. On the latest episode of the Shiny New Object podcast, she gives her top tips to succeed at sustainability marketing, as well as more advice on a human first approach to advertising.

The Shiny New Object podcast is a production of Automated Creative, an adtech platform that turns brands' media impressions into marketing intelligence. Find out more at www.automatedcreative.net

About the Podcast

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The Marketing Society podcast
The Marketing Society is a progressive global community of senior marketers. Our purpose is to empower our members to be brave leaders. Since 1959, we have grown into an influential network of 2500 members.