Activist Caroline Casey talks to Gemma Greaves about disability and the inclusion revolution

Ahead of the World Economic Forum 2019 in Davos, inclusivity activist Caroline Casey sits down with Society chief exec Gemma Greaves to discuss the inclusion revolution and how business leaders like Virgin's Sir Richard Branson and Unilever's Paul Polman are getting behind the cause. Plus, what other business leaders can do, to create meaningful change. Follow #valuable and #valuable500 to find out more. See also https://businessdisabilityforum.org.uk/media-centre/news/global-business-leaders-and-businesses-throw-support-behind-the-disability-inclusion-revolution/ ABOUT CAROLINE Caroline Casey works relentlessly to bring out a global shift in business inclusion, and ensure that everyone can live their life without limit or labels. Why you should listen Caroline Casey is an award-winning social entrepreneur, Ashoka Fellow and Young Global Leader of the World Economic Forum. Since taking the life-changing decision at 28 to leave her career in management consulting, Caroline has committted to creating inclusion for all. In 2000, she rode 1,000 kilometers across India on an elephant to raise funds for Sight Savers. Then, as founding CEO of Kanchi, in Dublin, she developed a set of best practices for businesses, to help them see "disabled" workers as an asset, as opposed to a liability. Hundreds of companies have adopted these standards, changing their policies and attitudes. In 2004, Casey started the Ability Awards, sponsored by 02, to recognize Irish businesses for their inclusion of people with disabilities, as employees, suppliers, customers and members of the community. The initiative received great international praise and, in 2010, a parallel program was launched in Spain, backed by Telefónica. In 2015 Casey founded business inclusion company Binc which, in August 2017, launched #valuable – a worldwide ‘call to action’ for business to recognise the value and potential of the 1 billion people living with a disability and position disability equally on the global business agenda. To start the conversation and build momentum, Casey, who is registered blind, embarked on a 1,000km horse adventure through Colombia, ending with a keynote address at ‘One Young World Summit 2017’ in Bogota, Colombia. Join the conversation @valuabletribe

About the Podcast

Show artwork for The Marketing Society podcast
The Marketing Society podcast
The Marketing Society is a progressive global community of senior marketers. Our purpose is to empower our members to be brave leaders. Since 1959, we have grown into an influential network of 2500 members.