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A Look To The Future, with Snap Inc's Antoine Challita and L'Oreal's Mehdi Moutaoukil

How do you strike the right balance between managing long-term plans and investments against the pressures of short-term targets? How do you prioritise empathy and the needs of customers whilst generating revenue? With the impact of COVID-19 starting to be understood worldwide, we partnered with our friends at Snap Inc. for a frank conversation on the future of marketing. This webinar was moderated by Asmaa Quorrich, CEO, Think Big Consulting, and we heard from Antoine Challita, Head of Industry – CPG, Snap Inc. and Mehdi Moutaoukil, Chief Marketing Officer, L’Oréal.

About the Podcast

Show artwork for The Marketing Society podcast
The Marketing Society podcast
The Marketing Society is a progressive global community of senior marketers. Our purpose is to empower our members to be brave leaders. Since 1959, we have grown into an influential network of 2500 members.